Insights
Zenero Blog
Stories and insights on carbon transparency, conscious consumption and building with sustainability people can trust.
The EU ESPR Explained: Why Every Apparel Brand Needs a Digital Product Passport by 2027
The ESPR entered into force in July 2024. Textile delegated acts arrive in 2027, with mandatory Digital Product Passport compliance expected from 2028. Here is what apparel brands need to know—and do—now.
"Recycled" Just Became a Legal Term
In June 2026, the ASA banned ads from adidas, UNIQLO and Calvin Klein for using "recycled" without proof. The line between a marketing claim and a legal liability just moved.
What Are Digital Product Passports? And What They Mean for Your Fashion Brand.
Digital Product Passports are moving from optional to mandatory for fashion. Here is what they are, why they matter, and what brands need to do next.
Why Carbon Labels Are the New Nutrition Labels
You don't eat a bag of chips without glancing at the back. Carbon labels are attempting the same quiet revolution for the planet—making the invisible visible.